When it comes to email marketing, newsletters and special
offers are just the tip of the iceberg.
Our customers use SMART for a wide variety of email
||customer service announcements
||trade show support
||sales force training and updates
||employee communication and more
Why? Look at what you can do:
Create HTML formatted messages as easily as you
create text messages
Just use our built-in
. Studies show higher response rates to HTML messages
than to text messages. You can send both types to your list.
Create segments of your list based on any data
Try, for instance, "people who asked about
our product, or previous customers." You can set up mailings
to those segments only. You can also merge lists together into
a master list for a special mailing.
Re-invite subscribers who never
completed registration (but whose addresses stay in our
system). Youll never lose a lead.
For instance, create lists that
exclude recipients of a previous mailing (so they don't get
the same message more than once)
Test offers in
Create random-sample lists, to
test new offers, or to run surveys. (You can use the "exclude"
feature to remove them from the major mailing.)
Send selected follow
Send follow-up messages to only those subscribers
who replied to a previous message. Maintain one-to-one communication!
Offer easy confirmation
Make it easy
for subscribers to understand and respond to confirmation instructions.
Make it easy to unsubscribe from
the list. By doing so, you avoid spam filters.
You get reports on who did and didn't get your
message--allowing you to decide whether to keep subscribers active
or delete them - or re-invite them another day.
and . . .
SMART is SPAM-Free!
The SMART email tool works
with lists you provide, and are never sold or
reused for any other purpose. In addition, our two-step opt-in process
ensures that invalid addresses are never included in your
mailings and protects the privacy of your email subscribers.
SMART email is easy to
As the email Administrator, simply log into
SMART Internet Marketing to access your lists, compose and
send messages, and view online reports. You can even:
View real-time reporting of responses, messages sent and
||Create a schedule and set automated
||Manage user data in your email list
If you need additional help, the SMART
Service Bureau offers a variety of services including support
for email sending and list management as well as database
cleanup, HTML design, and copywriting. Well offer advice on
how to build your listsor even build templates for you. Click for details.
No need for special hardware,
software or bandwidth
SMART services are delivered cost
effectively over the web. So whether youre sending a few
hundred or a few million messages there's no delay on your
network. For additional information about how SMART works,
visit our web advantage page.